Hatetofly you lost me with the 70 percent thing. Also I have to laugh at you people who think HHN is pricey if you live in Florida. I come from Georgia and know people who come from as far as Massachusetts. We spend lots more on gas, flights, hotels and food to do the event and a lot of people can't even get discounts to do the event. If you want to do something you find the money and the Time. I have always laughed at people who can't make it to howl-o-scream because it is an hour drive. True people who want to go see haunts find a way. My favorite haunt is a 200 mile round trip from my house and I do it 3 times a year.
People seem to find money to buy 40 dollar hoodies, 13 dollar pins, 25 dollar shirts, 10 dollar drinks and pricey dinners at theme park restaurants so an Upcharge house would sell out every night just like ALONE does. Universal started the talk about an extreme upcharge house years ago but the logistics of it make it very hard but one day it will happen. HOS makes a small fortune on it and HHN sees that. I mean HOS saw the money being made on shots and mixed drinks and figured a way to do that also.
But I also predict a restaurant themed haunt this year I will say that every year till it happens.