Universal only has 4 marketing opportunities on NBC. Holiday Specials which gets them on average 10 million viewers who tend to keep it on NBC for fallon which is happening tonight. The olympics which happens every two years so thats gone and SNF and TNF which would have to be an advertisement which costs NBC rather than saves them money. I do expect it to be mainly Mario Run but I don't see them passing an opportunity to advertise something with that large an audience as the last announcement and release of that short video with little information still bolstered both companies stocks immensely.