Ok, I'm going to go deeper into this Bass Pro/Herschend angle.
Looking at Google Earth, Bass Pro already has the perfect placement in relationship to the outlets. No need to touch that store. If you were going to develop an overall resort, the movie house is a cornerstone of that. I could see Ron Jon stay but iffy. Having watched Bass Pro transform the 22,000 seat Pyramid Arena into a store/hotel in Memphis, a huge mall with lots of open space and modular shell in shape would seem easy to convert some wings into rooms/timeshare units and meeting halls with the common walk spaces done with creeks and stuff, think Gaylord in Nashville.
Bass Pro Memphis Pyramid view from top of observation deck elevator:
Notice hotel cabin rooms overlooking middle
You tweak the existing parking to save dollars.
That block of woods to the south, is that part of this?
That screams ready made landscaping for an outdoor theme park with the "in the wild" feel with all those pines.
Run a massive coaster over the retaining ponds
Part of your entertainment/retail area would include things like Toby Kieth's I love this Bar chain and so on and so forth