That sucks, You can obviously tell they didn't give a s**t about any of the IPs besides AVP and halloween. For every 3 or 4 forced IP's there is always one passion project. Gigantic shame because I bet if A&D got to pick all the IP's they'd probably all be passion projects. Down with marketing!!!!
I wouldn't say they didn't care, they obviously don't want to have any house be frowned upon. It's not like they all get together and say "OK, which house can we get the guests to really despise".
well it is clear that marketing might be thinking "
Money Money money baby!!! mo' money for us" lol
and it is clear that our future is in IPs, IPs are going to lead the way from now on. And, technically that is not a bad thing.
Ips are not automatically a bad thing, But I just don't get why, After at least 3 years, where Universal and Marketing see the huge amount of positive feedback that the older IPs get, (or IPs with a following) why do they still try to use HHN as a marketing device for new IPs?
(Im talking about 2007, 2013 and 2014)
they don't even really make sense. they want money but they want to risk it with promotional houses? it just doesn't, it does not make sense to me.
Everyone loves SAW, and everyone loved the Saw house, Everyone loves American Werewolf and the house was loved. 2007 was like the dream come true for horror movie fans. like, Why bother with stuff like FDTD
I know I am ranting and I am being negative and i'm talking bad about these houses that people worked hard on making. But, I just can't understand, If they want to only use IPs for name recognition, and they want to sell as many tickets as they can.
Then why not stick to all the IPs that people love already? Im ranting and I am repeating myself but I just wish I understood how they are doing things.
if I wanted to sell out an event, I wanted to only use Movie properties, Wouldn't it make sense for me to do research on what people love the Most, and bring it to that event? and keep bringing those loved movies year after year?