I don't agree with the idea that Jurassic Park and Jurassic World are two distinct franchises with vastly different stories and aesthetics. Not only are the JW movies direct sequels to the original films, Jurassic World and Fallen Kingdom are almost loose remakes of Jurassic Park and The Lost World, respectively. Not to mention how much these new films have used nostalgia for the old ones to dramatic effect (poor Brachiosaurus).
Dinos are always going to draw, so I don't think spreading them out across the resort is a problem. But the movies haven't done much to convince me that there's a lot of new storytelling possibilities to be explored with this series.