An Icon or and big IPs are essential. It gets people talking and going to the event.I feel like that's what separates Halloscream from Horrornights, the marketing for HHN is far superior. It puts faces,emotions and characters to an event. Thats like reading a book without a title. Every house is a chapter and the title is the icon.
An Icon and a Big IP are two totally different beasts. A Big IP does not have to be created.
HHN has superior marketing, of course, because of money. But Howl-O-Scream has icons every year. an icon does not mean good. It does not mean success. It is not an indication of quality. ALSO, there a plenty of folks who say HOS is better due to scares/actor quality - which, for a lot of folks, is what haunts boil down to.
Every house is a chapter and the title is the icon? Explain the Caretakers relation to PrimEVIL them....? Or Fear Factor?
Pretty sure the book you're going to has a title - it's called Halloween Horror Nights
Like I've said before - I prefer an overall theme a la 14 "What's your Breaking Point?"
The voodoo show might have been cancelled but she was still there most nights.
And who says they need a very extensive background? I'm just saying
Coming up with an icon shouldn't be that hard. Doesn't have to be
Let marketing come up with it lol. People probably don't care about a big backstory, just a cool looking character for the billboards and shirts.
If HOS can come up with simple icons for their event why can't uni?
So if you were in charge of hhn, you would get rid of all scsrezones and shows? Nothing in the streets whatsoever?
Jeez..... That's depressing lol
Who says they need extensive backgrounds? Uhm. The fans. The general public. If you introduce a figure head you have to explain WHY. bc this is west, not the east. There's a reason why horror is so different in the cultures. We want a WHY and need explanations for everything. An example: Why a lot of people hate Prometheus. Because of all the unanswered questions...
I never said universal couldn't come up w icons. I just think they're pointless and a good one hasn't been introduced since 2003. And it's up for conjecture if he's even any good because his house had nothing to do with him making movies. It was a way to get movie villains in the park (very Silver Screams)
Let marketing come up with it? Oh! Because everyone just LOVES their work w Walking Dead and how they butchered Lady Luck.
End of the Day: this is a HUGE coorporation now. And this event is MASSIVE. Any "icon" or figurehead is gonna go have to go thru many departments, many approvals, and in my opinion they aren't worth the time or effort.
HOS isn't backed by Comcast. And are you really wanting HoS icons for HHN? Some chick in a rock band? Ok.
I never said I would have "nothing" in the streets if I was in charge of the event. I'm saying my focus would be houses. Streets are for atmosphere and glorified photo opportunities thanks to the way culture has evolved.
I would rather walk out of the most amazing, effects laden, actor filled, detailed haunted house into a street filled with fog and just music, then exit a mediocre house into a street filled w actors. Because there is nothing scary about Streets.
I think a lot of folks clamor and wish for better marketing or anticipation or build-up ALA, HHN HOLLYWOOD. Go to Hollywood. Tell me their event compares to Orlando. You cannot. It's a razzle dazzle.