2x is a general rule-of-thumb from movie insiders, but some roughly use 2.5 as a new normal.
A movie’s performance gets plenty of buzz these days. Not just how well it does with critics, but how well it is doing in the…
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Early indications suggest that Birds of Prey is already well on its way to being a financial success at the box office thanks to several factors.
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"Since their rise to popularity in the 1960s, the Lord of the Rings books have been an enduring cult success, revered by a fiercely faithful and steadily growing fan following which scrupulously guarded their integrity. Since the release of the film trilogy, The Lord of the Rings has become a...
books.google.com
Case in point: The Secret Life of Pets was considered the most profitable movie of 2016 with a budget of $80 million, WW gross of $875 million, and a net gain of $375 million for Universal. This, despite the year's highest grossing film Civil War resting at $1.15 billion with a budget of $250 million, only making a profit of $193 million.