Brett Feldman
Great. Well thank you for that update. I want to talk a bit about theme parks. As you noted, you've kind of closed -- you had to close some of your parks. Both Orlando and Universal Studios Japan did reopen late in the second quarter. You're still shut down in Hollywood. Can you give us an update on what attendance has been like as you've gone through the reopening process? And then ultimately, what's it going to take to get this business back to normal? Do you think we actually have to have a vaccine?
Brian Roberts
Well I don't know. I think very possible that for many people they're going to wait until we have a vaccine and that's okay. I mean, that's a personal choice. For other people, the answer is they want to be at the theme parks sooner than that and they're comfortable. I think we've given them a reason to be comfortable as we put in, we think the best possible protocols and safety that the experts locally have advised. The consumer results and satisfaction scores, they feel very overwhelmingly comfortable the customers that have come to both Orlando and Osaka. It's about 25% of our usual attendance. Some days are more some days are less.
We hope to open Hollywood in a foreseeable future. But that's not the business that we've been enjoying. When we bought NBCUniversal, I think Universal was around $500 million, $600 million of EBITDA, and we were around $2.5 billion when COVID hit. And we lost all that, so -- or much of that. And therefore, we have a long way back and it may take a vaccine until that happens.
In fact, as I think about the entire company, probably 70% of the COVID effect is this one conversation and there's just not only so much we can do about that. But for the 10 years that we did own NBCUniversal, the fastest-growing part of our company was Universal Theme Parks.
So, you have to ask, do you think it's coming back some day into these great assets, and companies that aren't as well capitalized, that aren't part of a bigger enterprise, maybe won't be able to come back with this brand and the hotels and the customer experience that Universal Parks will. So, I'm really bullish on the business. And we just -- it's really the main part of COVID that we have not been able to completely get fixed yet, but I'm optimistic for the long-term.