- Feb 15, 2012
- 17,191
- 47,260
I’m clenched for you waiting for the inevitable anti-Last Jedi crowd backlash94% on Rotten Tomatoes with 143 reviews counted. Rian Johnson can do no wrong.
That's right, I said it.
Glass Onion is the widest release for that Netflix has ever done and it isn't even technically a wide release as it's only 700 theaters. A Wide release is 1000 theaters or more.Netflix heads will crow that they achieved "good revenue" and "record viewership" from this film but in the back of their heads they'll know that's only because they released and marketed it for theaters, and that they left money on the table after this week. Betting that Knives Out 3 gets a full release.
Eh, disagree. 700 theaters is enough to get natural hype out into the social media-sphere so people who didn’t have the chance to watch in the limited run will watch on Netflix, which I think is their goal. Not only do you not have to share subscriber revenue with theaters, but for the most part anyone who signs up just for this will likely leave the subscription activated (or just forget about it) for a few months. $10 movie ticket < $10 monthly repeat charge.Glass Onion is the widest release for that Netflix has ever done and it isn't even technically a wide release as it's only 700 theaters. A Wide release is 1000 theaters or more.
I think Glass Onion is going to be the movie where Netflix and their board/shareholders finally get a chance to look at the real loss of money Netflix is taking on their movies. Knives Out 2 was a chance for Netflix to make serious bank and instead their only gonna walk home with a small amount of theatrical change and take a loss on everything else. There's only so many people you can get to subscribe to Netflix so at a certain point, you've run out of ways to monetize by increasing subscriber growth and then all you're doing is spending money to retain subs.
By the time Knives Out 3 comes out, I think Netflix movies going to theaters for at least 2-3 week stints is going to be a regular occurrence. They put out a crap ton of movies every year, but I can easily see them choosing at least 6-8 to throw in theaters for a few weeks to make some money back. Going forward, Netflix is going to have to resort to every possible way of making money as they their sub growth continues to slow down.
The movie is fine, honestly could've been better. Really felt the lack of Ana de Armas as the heart of the film, and while the film's funny it never reaches the high of KO1 with its "Nazi boy" line or final shot. Hahn, Bautista, and Hudson were excellent.
Glad I got to see it in a theater though, and I appreciate Rian for attempting a new structural/genre sleight of hand this time around even if it's nowhere near as elegant as the first one.