So I looked at the gif and the clip. Not sure if the clip actually helps with the hint? But from someone who has NEVER seen Clerks lets try some stuff. There seems to be two twins of some sort...? I can understand where the "freak show" idea is coming from. It'd be amusing if AHS ended up coming back, but I doubt that's the case. I feel like I'm kind of just a dummy when it comes to this.
I don't really think it's Hellraiser. I remember Murdy saying he personally would not be able to bring Hellraiser to Hollywood, so I'll assume it's the same case for Orlando? I don't know why one would be able to get it while the other one wouldn't.