It's a thing Murdy (the Hollywood creative lead) does. He tends to answer questions in a round-about, indecipherable way. It causes fans to "think" he's saying one thing when he's actually saying another.
EDIT - For example, what he is REALLY saying is that whatever the IP is, it's never been a maze they've done at Hollywood. That means it could be something that has never been at HHN, sure, but it also means any IPs that have been a zone, Terror Tram, or have appeared in Orlando and NOT Hollywood before.