- Sep 18, 2015
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A small capacity hotel will hurt nothing. There are enough very wealthy people at WDW itching to spend money on this.I would however argue those people who already were going to Universal would go to Universal anyways. The new park most likely would need to attract demographics with large disposable incomes more so than just retaining the same demographic currently. Disney is starting to do that with all the male IPs being the main focus of the parks.
I do think the star wars hotel potentially will hurt Universal at the same time hurt Disney parks. People will have to choose between the parks or for a room. At that price point, its really expensive for a very short experience.
With UniversalDisney getting in each others lane, that's why its important for Universal to diversify instead of just focusing on just the BIG IPs but on more niche which aren't being represented in any other theme park market. It doesn't need to be full land on one IP but even a toon lagoon version with a bunch of IPs represented could bring a lot of people who enjoy those IPs into the park that normally don't go to theme parks because they didn't have things that interested them. The Big money makers are assured to bring in the masses but not those who don't like mass marketed products.