It’s easy to say that about BP since A:IW came out the same year, so the pre-release hype seems smaller in comparison. However, there was still a lot of pre-release hype for BP.I don’t think BP was even close to the films @belloq87 mentioned.
Batman Returns was unreal hype too.
I was only 6.5 when Phantom Menace was released and wasn’t around for Batman ‘89, so I think that’s part of why I don’t remember it