I feel UOR was not expecting such demand for Cabana. I think that we're surprised that locals would stay on the weekend for HHN.
I think they saw this as an opportunity to to steer customers who are just looking for a place to stay while enjoying what UNI has to offer just that, maybe freeing up the rooms at Cabana for the family suite aspect of Cabana to try and drive it more as a place for families (just assuming that Cabana was built to try and attract families to the on site aspect, but then UNI found that some events drew more weekend visitors, even from near by areas than they ever expected and 100% occupancy means money left on the table.)