Gamepass is pretty much a streaming service, right? What's the longterm viability of Netflix, Disney+, Hulu, Peacock, HBO Max, etc, etc? All of them are in debt and make no money currently. Yet they've convinced people that TWO main things are key:
1.) Subscribers
2.) EXCLUSIVE PREMIUM CONTENT. Aside from building a subscriber base, this is absolutely the main thing. This is what helps to build that subscriber base.
Now will that stuff make Gamepass or literally any streaming service profitable? It's yet to be seen, though for most of them, I have my doubts. But for now, Wall Street is fooled by streaming and is all in on it and thinks way too highly of subscriber numbers.