I mean, this pretty much goes against the entire history of HHN tbh. The reason it comes across as gatekeeper-y when people have issues with properties with audiences that tend to skew younger/less male over how engulfed in the genre they are is because HHN has never been some consistent bastion for horror. Some previous house/street examples include:
- Penn & Teller
- Fear Factor
- Marvel
- Alice Cooper
- Rob Zombie
- Cirque du Freak
The list gets even more off-the-wall when you include Hollywood who have had properties such as the WWE and This Is The End.
We've had odd properties that don't fit neatly into a "horror" bubble and we've had musicians who utilize horror before. Alice Cooper & Rob Zombie never saw the amount of backlash that Billie Eilish had. There's also no reason why something like Five Nights At Freddy should be seen as odd when it's a horror video game and we've had properties that are far less based in horror in the past.
This conversation happens annually. HHN has never been consistently horror-centric all the way across the board. It's a big goofy event that loves IPs that'll make money and push merch. Most of those have already been done at least once, so they're bound to keep getting weird with it from time to time as the years go on. I'm not very knowledgeable in many of the current suggestions and some are definitely a bit off-base, but there definitely is some undeniable gatekeeping in the community as well.