I have to say, while I was originally skeptical of it, Universal's 17-day and then PVOD approach is the best any studio currently has. They get to keep making money off of their movies in theaters while at the same time charging $19.99 for PVOD
rentals.
For Comparison, The Croods 2 has been much more successful financially than Wonder Woman 1984 imo. Wonder Woman 1984 and Croods 2 have done almost identical box office both Domestically and Internationally with WW84 bringing in $35.8M domestic and a Worldwide total of $142.5M. The Croods 2 has done better domestically with $40.1M, but slightly worse Worldwide with $134.8M. The main difference though, is that WW84 is bas on HBO Max for $14.99, along with a lot of other content for that $14.99 value. Croods 2 has performed amazing on PVOD at $19.99 as a rental, bringing in an estimated $20M as of late December. Universal keeps 80% of that, splitting with AMC.
While WW84 and their other movie premieres will help to drive subscriptions to HBO Max, Universal seems to have the best Covid-era business plan.
Disney+ is not giving any hint of how heavily viewed Pixar's "Soul" has been since its Friday debut.
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