It's only a 10-lane alley though and you have to pay to park at the resort before paying for overpriced bowling.
Cabana Bay charges $15/person to bowl + $4 for shoe rental. On top of that, it's $8 to park at Cabana Bay if you don't stay there and that only covers you for 30 minutes. Meanwhile, you could go to Kings Bowl and it's only $8/person TOTAL (including shoes) to bowl. AT MOST it would be $10/person, and that's only on Fri/Sat after 6PM. Every day of the week it's $5 to bowl, $3 shoe rental before 6.
Also, Kings Bowl and Splitsville are decidedly more than just bowling alley's. They are a bar or a restaurant. I've gone to Splitsville AND Kings Bowl simply just to eat. Splitsville, imo, has some of the best pizza in Orlando. I'm not saying that the bowling alley at Cabana Bay isn't nice, but it's also not a viable option to market, it's meant for hotel guests only.