"The Forbidden Journey is a game-changer attraction in itself, but the bigger scope and scale of the Wizarding World takes the entire experience to another level. There's just nothing like this around,"
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Forbidden Journey is a combination of new robotic-arm technology which Woodbury promises will enable the ride to "move in ways people have never moved before," with new 360-degree film technology which creative director Thierry Coup said would make the rider think they were actually flying alongside Harry Potter.
"When Hermione casts the Floo powder and we take off, this magical chair we're in is just going to come to life. And we're going to soar over Hogwarts and the Forbidden Forest, into a Quidditch match, come face to face with Dementors — and that's just the ride technology," Woodbury explained. "Then we've created this 360-degree film technology which enables us to come face to face with characters and really immerse ourselves right into the heart of a Quidditch match or all these different parts of the journey."