I see it as a honest risk, to when why are you segregating all of your Nintendo to when you can flesh it out, giving it to areas at the resort that need's things, and then in turn, giving the third gate a notable IP at the start, with Lord of The Rings, DWA, and Sanrio backing it up in the rear?
They don't have to light the entire candle at one instance. Nor does it seem financially profitable to me.