Wouldn’t surprise me if Universal is quietly working on deals for more land/frontage around Universal Blvd. Probably on some of the more unsightly things on that stretch, like the shopping center with the liquor store at Universal Blvd/Sand Lake Rd. Or the shopping center across from Westgate Resorts. If they can clean up some of the sprawl of that area, leaving only partner hotels/timeshares, it wouldn’t be so bad to ride a bus through there. But I doubt they’d want to open the floodgates and let people put up competitors’ billboards for their captive audience along that stretch.